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Create, connect and play at Yas Creative Hub media zone

Sunday Nov 21, 2021

The moment that the region’s media, entertainment and gaming professionals have been waiting for is finally here…

All of us at twofour54 are delighted to introduce our brand new, state-of-the-art media home at Yas Creative Hub Abu Dhabi.

In just a short time, our existing partners will transition out of our base at Khalifa Park and into this exciting and much-anticipated complex on Yas Island.

Now, whilst many of you might know that Yas Creative Hub will be the new office space for the region’s media companies, we want to use this blog to explain why this innovative project is far more than just a place to work.

In fact, Yas Creative Hub is based at the world-leading lifestyle destination of Yas Bay. Whether you want to enjoy some exquisite fine dining, party long into the night, work up a sweat running around Yas Marina Circuit or ride the world’s fastest rollercoaster, you can do it all within steps from our front door.


A welcoming community for the media, entertainment and gaming industries 

Containing spacious, chic offices and boardrooms filled with natural light and comfortable furnishings, plus all the latest cutting-edge technologies and tools that creative businesses need to succeed, Yas Creative Hub has been designed to be a practical and usable space.

Whether you’re a photographer, videographer, graphic designer or a gaming programmer, you’ll be instantly amazed and inspired by the facilities found in the 270,000 sq m campus (equivalent to the size of 40 football pitches!)

Vibrant and dynamic, Yas Creative Hub will accommodate  over600 firms and will be home to over 16,000 professionals by 2030.  It provides a vast outdoor amphitheater (ideal for movie screenings and events), a wide array of production facilities, double the amount of studio space than the previous twofour54 headquarters and plenty of dedicated meeting rooms that have been specifically designed for video calls and virtual meetings.

However, on an emotional level, it also provides a supportive network of like-minded professionals.

Gamers, developers and players alike are provided with a friendly space to develop their skills, collaborate and exchange ideas, while production artists are given the resources they need to experiment and create fantastic cinematic masterpieces.

Content creators can create, collaborate and innovate in a nurturing environment that encourages them to realise their full potential in areas such as editing, design, animation and conceptualising. Finally, media professionals are encouraged to come together to share knowledge and work on ways of meeting the ever-changing needs of global audiences.


Part of Abu Dhabi’s most desirable new lifestyle destination

As well as being the first purpose-built centre for media, entertainment and gaming in the GCC, the Yas Creative Hub location is one of the most exciting aspects to the new Yas Bay area.

Upon completion it will boast over 50 cafes and restaurants, all spread out across the beautiful waterfront promenade. Providing the perfect place to mix and mingle with fellow creatives from twofour54, it will contain a tantalising mix of homegrown dining outlets and big-name brands, including Mexican hotspot La Carnita, Dubai-founded Asia Asia and many more.

The area also contains the iconic Etihad Arena (host to major sporting events like the UFC, gigs from world’s biggest comedians and award-winning music artists), multiple gorgeous five-star hotels, tranquil walk ways and more games and activities such as an arcade complex.


Just minutes from Yas Island’s world-famous attractions

Located in the heart of the most adrenaline-filled Island in the UAE, anyone who works at Yas Creative Hub has plenty to keep them entertained in their down time.

Fearless and adventurous types can take on the world’s fastest roller coaster, the Formula Rossa, at Ferrari World, or even attempt a walk rope or zip line over the roof. Further thrills can be found at CLYMB’s cavernous indoor skydiving chamber and climbing wall, plus at Yas Marina Circuit, where those looking to experience a true rush can race around the infamous track in a whole line up of amazing F1 cars.

Fitness fanatics can also run or cycle the iconic structure for free several times a week as part of the brilliant trainYAS programme and spend many a sun-drenched day tackling the undulating fairways of the famous Yas Links Golf Course.

Those with families will have a blast careering down the many fun and imaginative slides and rides at Yas Waterworld, and meeting the characters and fighting crime in the immersive Warner Bros. World Abu Dhabi.

Yas Marina is also a great place to try watersports such as wakeboarding or stand-up paddle boarding, while the island also hosts numerous mass-participation sporting events such as the World Triathlon Championships and holds shopping options galore in the ever-developing Yas Mall.

With so much to see and do, Yas Island is a fabulous place for a holiday or staycation with family or friends. There are countless hotel options to choose from, ranging from the child-friendly to the ultra-trendy and hip W Abu Dhabi – Yas Island, overlooking Yas Marina Circuit.

As you can see, Yas Creative Hub is so much more than an office space. Find out more about how you can become a part of this.



Yas Creative Hub